Over the past few years, social media has gifted us countless videos of Indian tourists breaking into spontaneous Garba, Bhangra, Bollywood routines, and flash mobs at some of the world’s most iconic tourist destinations. From the streets of Europe to ancient temples, airport terminals, mountain viewpoints, historic squares, and cultural landmarks, groups of travellers have […]Read More
Tags : social media trends
Mira Anand For years, modern India treated many of its oldest traditions like heirlooms kept carefully behind glass. Respected, certainly, and occasionally celebrated too. But, rarely lived. Classical dance belonged to annual school functions. Ayurveda belonged to grandparents. Handloom belonged to festive occasions. Sanskrit chants belonged to temples. Ancient Indian practices often survived culturally, but […]Read More
Rajkumari Sharma Tankha Scroll through TikTok or Instagram Reels long enough and you are bound to encounter it: a young creator standing side-profile to the camera, shoulders rounded, neck jutting forward, only to dramatically “transform” seconds later into a taller, straighter, supposedly more confident version of themselves. The captions are almost always similar: “Fix your […]Read More
Garima Batra Instagram has helped many of us curate content and promote our businesses or brands effectively. It has also helped influencers and bloggers to elevate their promotions and brand entities. Now, another interesting niche created by Instagram is gradually getting popular. Known as the Bookstagram community, it is fast catching the savvy of Indians […]Read More