Rajkumari Sharma Tankha Billions are spent on advertising campaigns, influencer collaborations, and digital promotions these days. Still, the most powerful marketing tool that has emerged today is not some hi-tech commercial, but a simple symbolic gesture. A Simple Gesture That Became a Global Branding Moment Prime Minister Narendra Modi recently drew attention after gifting a […]Read More
Ever since Narendra Modi became the Prime Minister of India, he has been targeted and vilified, more recently, his opponents got another chance to pounce upon him citing incidents of communal violence in some parts of India. Though Hindu community was a target in all these reportedly orchestrated incidences, the opposite picture was presented by […]Read More
On Ram Navami and Hanuman Janmotsav, India witnessed two different scenarios. On the one hand, people appreciated Muslim community welcoming the participants of processions (Shobha Yatras) with flower petals and sweet-water (Sharbat), on the other, processions were pelted, shots fired on police in Madhya Pradesh, Delhi and other states of India, allegedly by few members […]Read More
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