Yagnesh Gupta At this juncture of national lockdown where the government has given some relaxations from today, the biggest takeaway from the Covid-19 pandemic for us is the fact that we, Indians, have realised that we are capable of handling most difficult of situations, that we are stronger than we ever realised and that we […]Read More
L&M Special Stories is a curated space for compelling narratives that go beyond the ordinary. Featuring in-depth features, human-interest stories, and exclusive pieces, this category brings together voices, experiences, and perspectives that inspire, inform, and engage.
From powerful personal journeys to unique cultural insights and thought-provoking storytelling, these stories capture moments that resonate deeply and leave a lasting impression. Each piece reflects lifeandmore.in’s commitment to meaningful, impactful journalism.
Post Covid-19, brand promotions to transition onto online platforms Bhaskar Majumdar The Covid-19 pandemic and the nationwide lockdown to contain its proliferation are binging about dynamic changes across every aspect of our lives and advertising, brand communications and marketing are no exceptions. While businesses across the spectrum are rethinking of ways and realigning strategies to […]Read More
Amita Dua All these years, everything seemed to be going fine. Everything and everyone seemed to be busy with their routines. Life, in general, seemed to be calm and beautiful. And then one day, before one could even realise, everything went topsy-turvy. Life was so calm and beautiful unless one day, everything just stopped. And […]Read More
Bhaskar Majumdar As India witnesses a complete nationwide lockdown announced by our PM to mitigate and arrest the spread of the novel coronavirus and protect citizens from its manifold health implications, there has been seismic shifts in the way we live our day-to-day lives. While the shutdown across industries has its obvious economic impact, businesses […]Read More
Team L&M A group of young women in GugwaalHaar village of Hoshiarpur, Punjab is working tirelessly to safeguard the residents of their village and those in the vicinity — workers and ration and food supply distributors — from Covid-19 infections by making and distributing face masks free of cost. The Punjab State S&T Council (PSCST) Chandigarh, supported […]Read More
Team L&M To prepare hand sanitisers, homemade masks and liquid disinfectants to help combat Covid-19, Rural Women Technology Park (RWTP) under CSIR-North East Institute of Science and Technology, Jorhat has engaged rural women in Assam. RWTP is ably supported by SEED division, Department of Science and Technology (DST). These products are to be distributed free […]Read More
Vanshika Bisaria We, humans, seem to be in a similar situation as a caged bird or animal — though with an illusion of freedom. This illusion may be due to the fact that somewhere deep inside, we know this period won’t last forever. That we are humans and will eventually get free from it all. […]Read More
Upasana Kaura For me, this period of lockdown has been a blessing in disguise. I have taken this as an opportunity God has given me to introspect and know myself better. Ever since the lockdown began, I have made it a point to meditate once a day, preferably in the mornings, to connect with the […]Read More
Mukta Munshi They say it takes 21 days to form a habit. I think it is true in my case. In the early days of Covid-19, the situation was confusing, panicky, scary, tense and uncertain — all put together at once for everyone including us. We, personally, had so many questions — should we cancel […]Read More
Saurabh Tankha As a kid, he used to give away the mustard oil his mother gave him to pour on the statue of Shani Dev (Saturn God) at the temple to a poor family who lived nearby. That habit of helping others didn’t go away as Brajesh Pathak grew up. In fact, it only strengthened. […]Read More