Dr Akber Aimer The Covid-19 pandemic has brought a drastic change in our lifestyle. The world has been staying indoors for the past one-and-a-half months and it has led to increased discussions about the importance of mental wellbeing and self-care. People have been investing more time in taking care of themselves and skincare is one […]Read More
Yagnesh Gupta At this juncture of national lockdown where the government has given some relaxations from today, the biggest takeaway from the Covid-19 pandemic for us is the fact that we, Indians, have realised that we are capable of handling most difficult of situations, that we are stronger than we ever realised and that we […]Read More
Post Covid-19, brand promotions to transition onto online platforms Bhaskar Majumdar The Covid-19 pandemic and the nationwide lockdown to contain its proliferation are binging about dynamic changes across every aspect of our lives and advertising, brand communications and marketing are no exceptions. While businesses across the spectrum are rethinking of ways and realigning strategies to […]Read More