The Ministry of Textiles has come up with an E-Commerce portal, indiahandmade.com, for handicrafts and handloom sector. The portal, launched by Union Minister of Textiles, Consumer Affairs, Food and Public Distribution and Commerce and Industry Piyush Goyal, offers products from more than 35 lakh handloom weavers and 27 lakh handicraft artisans directly to the consumers. The portal promises to be a one-stop-shop for all things handmade in India and a great way to discover and support Indian artisans and their crafts.
The virtual store, which completely eliminates the middlemen, will help artisans get complete price of their product without any cuts. Customers too stand to gain as they get access to genuinely authentic and best handcrafts products coming straight from the artisans. Additionally, it also provides an opportunity to weavers and artisans become future e-entrepreneurs.
Many of the products sold on the portal are made using eco-friendly and sustainable materials, making them a great choice for those who are conscious about their impact on the environment.
India is well-known for its rich cultural heritage and traditional crafts, which include handloom and handicraft products.
Handloom refers to the process of weaving cloth using a manually operated loom, while handicrafts are items made by skilled artisans using traditional techniques.
Some of the salient features of the portal are:
Free shipping with return options for hassle-free shopping
Safe and secure, multiple payment gateways for smooth transaction experience
Diverse variety of authentic sellers can register over this portal, namely, artisans, weavers, producer companies, SHGs cooperative societies etc while sellers enjoy higher profits with zero commission
No intervention of middlemen thereby ensuring improvement in the dwindling situation of Indian craftsmen
Integration with multiple logistic partners for smooth order processing
Free handholding of sellers from registration till order fulfilment to ensure “ease of doing business.