Celebrating diversity and individual style

 Celebrating diversity and individual style

With an array of essential products to see you through Autumn/Winter, Superdryโ€™s latest collection has been built for longevity with sturdy materials plus practical and clever design details. From comfy Sherpa hoodies and classic block colour tees to super-soft lined elite joggers and camo cargo pants, this collection will ease you back into the reality of a new season.
Relentless innovation goes technical for AW19 combining Superdryโ€™s signature 360 design detail with technical fabrications and trims. Making style and functionality work in unison to create an ultimate product range.

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The three major highlights of this collection areย Reversible, Reflective and Illuminationย – from reflective detailing and reversible jackets to illuminating trims on bags, this seasons technical innovation is sure to make you feel amazing whilst offering incredible value for money.
REVERSIBLEย – Classic Superdry colours and prints collide to make unique reversible jackets. The jacket offers incredible innovations, increased usability, two looks in one and a great talking point.
REFLECTIVEย – The Racer Reflect jacket is the clear standout piece with its 360 reflective shell โ€“ a stand out all over reflective piece with contrast black panelling and prominent Superdry branded taping.
ILLUMINATIONย – Be seen with illuminated backpack โ€“ three flashing modes and aย replaceable battery pack.

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