‘Aao. Dekho. Seekho.’ kiosks launched to teach women breast self-examination
Team L&M
Medanta Hospital has unveiled its Aao. Dekho. Seekho. kiosks where women can get a hands-on learning experience of the breast self-examination. This initiative, launched nationwide, by the Medanta Cancer Institute, brings about a paradigm shift in Breast Cancer Awareness programmes. Traditionally, knowledge is only transferred verbally and through audio-visual aids. The hospital aims to empower over 10 million women across the country through the Aao. Dekho. Seekho. initiative.
These innovative breast self-examination kiosks are part of a larger nationwide Jaanta Hai Medanta movement by Medanta, to raise awareness and drive action against cancer. Jaanta Hai Medanta is not just a tag line, but represents a deep understanding of every family’s battle against cancer.
The Aao. Dekho. Seekho. kiosks will be set up across hospital units, corporate offices and community spaces, offering a safe and private environment. Here, women can learn how to perform breast self-examination on life-size simulators under the guidance of trained nurses. Besides, these kiosks break barriers around breast health and promotes early detection of breast cancer.
Each kiosk is structured into three key sections:
Aao: A welcoming space where women learn why self-exams matter, with simple messaging and visual aids
Dekho: Interactive sessions, expert-led videos, and educational material ensure that women are empowered to practice monthly self-checks
Seekho: A women-only section featuring life-size breast simulators where participants learn the correct technique
Says Dr Kanchan Kaur, Senior Director, Breast Cancer, Medanta, “There’s very little action around timely screening and self-examination which can help detect Breast Cancer early and save lakhs of lives. We aim to change this through our Aao. Dekho. Seekho. initiative. We turn awareness into action, and inspire countless families to adopt breast self-examination.”
Every minute, four women are diagnosed with breast cancer worldwide. Further, one woman loses life to the disease within five years of diagnosis. These figures highlight the urgent need for awareness, early detection, and proactive health practices that can save lives.