Kintree partners with Maymygenome to launch DNA heritage test

Team L&M

Homegrown social app Kintree, India’s only Family Tree App has collaborated with Mapmygenome. The new partnership offers DNA test kits that lets users trace their ancestry (heritage) or ethnicity, revolutionising the way users connect with their roots and find about their ancestors ethnicity.

Says Vikram Lad, Co-Founder & COO at Kintree, “We have collaborated with Mapmygenome, a trusted name in genetic testing. We have brought out a comprehensive DNA testing experience that is accurate, secure, and insightful. With the availability of DNA test kits on the Kintree app, users can now conveniently access and order these kits. This strategic partnership not only simplifies the process but also enhances the overall user experience to avail the benefit of DNA Ancestry Test where users can know where their ancestors are from. By using these DNA test kits, users can embark on a journey of self-discovery, uncovering their heritage, ethnicity, and connecting with distant relatives they may have never known existed. It’s an opportunity to delve into your genetic past and celebrate the rich tapestry of your family’s history.”

Adds Anu Acharya, CEO of Mapmygenome, “Together, we aim to offer a unique and engaging experience for people who are curious about their ancestry and heritage. Mapmygenome has been providing ancestry testing through Genomepatri Heritage, for over a decade. We have helped our customers discover their ethnicity and origin across 75+ global regions and in India. With this partnership, we hope to reach more people and help them uncover the origin stories hidden in their DNA.”

To kickstart this exciting journey, Kintree is offering an exclusive launch discount of 20 per cent for the first 100 customers.