Team L&M
O2 Cure, a renowned air purification solution provider under Zeco Aircon Limited, a leading manufacturer of HVAC and air purification products has launched, #BreatheSafewithO2Cure campaign to raise awareness around solutions for safeguarding the national Capital from coronavirus and air pollution. The O2 Cure campaign includes an educative series covering practical advice on preventive measures against inhaling viruses and poisonous air, including Covid19 ‘Omicron‘ variant resulting from various pollutants in outdoor as well as indoor environments. The campaign includes informative discussions on social media platforms through onboarding and partnering with experts and health influencers.
Talking about the campaign, Kartik Singhal, Founder of O2 Cure & Director Zecon Aircon Limited said, “Combating air pollution has become the need of the hour, with AQI falling under hazardous parameters every year. However, it is no longer a seasonal problem. With increasing fatalities – and lifespan declining due to the pandemic and pollution, it has become imperative to sensitize people about the importance of breathing clean and pollution-free air. The #BreatheSafewithO2Cure will help not just to identify pollutants but also our alarming vulnerabilities- along with spreading awareness around preventive measures.”
The air quality in Delhi, the capital territory of India is one of the worst among the major cities in the world. It also affects the districts around Delhi. Air pollution in India is estimated to kill about 2 million people every year; it is the fifth largest killer in India. India has the world’s highest death rate from chronic respiratory diseases and asthma, according to the WHO. In Delhi, poor quality air irreversibly damages the lungs of 2.2 million or 50 percent of all children.
The air quality has also significantly improved during the lockdown. Delhi’s pollution problem is also caused by animal agriculture (about 80% of agriculturally used land is used for animal agriculture), as smog and other harmful particles are produced by farmers burning their crops in other states.
